How to export tags for ad delivery on 3rd party platforms?
The Eskimi Ad Server currently supports only banner ads for external serving and tracking. To deliver Eskimi creatives on third-party platforms, creatives must first be created within Eskimi DSP and then exported in JavaScript format via an XLS file.
How to create creative which can be exported?
Once the user has created a "File Banner," "JavaScript Tag," or "Rich Media" ad, it can then be exported.
Where to export creatives ad tags?
DSP users can access the export option in the "Creative Sets" section by clicking on the three dots located on the right-hand side.
After selecting the "Export Creative(s)" option, users are prompted to provide additional details regarding the creative's delivery.
After selecting the "Export Creative(s)" option, the user is required to provide the campaign's landing page URL and has the option to edit the default campaign name.
After clicking the "Export" button, the user receives a notification confirming that the campaign has been created and the file has been successfully exported.
Where can I see reporting?
Each time a Creative Set or individual Creative is exported, a new campaign is automatically created in the "Campaigns" section. These campaigns cannot be edited or deleted. They will track the delivery of the exported creatives, and all related metrics can be viewed under the "View Report" option.
Additionally, each campaign includes a preview, which can be accessed via the "Preview in Browser" option.
An example of campaign's report (delivering creatives on 3rd party platforms):
Creative tag sample:
<ins class="eads" data-eads-expid="24" data-eads-adid="218262-1391052" data-eads-width="300" data-eads-height="250" data-eads-click-url="" data-eads-click-tracker=""><script type="text/javascript" src="https://dsp-media.eskimi.com/assets/js/e/adtag.js?_=1727268632"></script></ins>
How to enable this feature for the user?
To enable "Export creative(s)" option for the user we need to go to User settings > Exchanges > E-SSP partners and enable: "Eskimi Ad Server" exchange.