Dynamic Creatives: API

Technical Requirements:

Data Format

Accepted formats for product data

• JSON
• XML
• CSV
• API Endpoint (not within EskimiDSP solution)

API Integration

• API Access: Provide the endpoints URL(s) for product data.

• Authentication Details: Include API keys, tokens, or other authentication methods required.

• Rate Limits: Mention any API usage limits.

• Response Format: Example of expected API response (JSON/XML structure).

Product Data Fields

Mandatory Fields

• Product ID
• Product Name
• Product Image URL (optimise resolution)
• Price (including any discounts or special offers)
• Product Description (optional)
• Product URL (landing page)
• Category/Tags

Optional fields 

• Availability (e.g., in stock/out of stock)
• Ratings/Reviews
• Discount Percentage
• Custom Labels (e.g., “New” or “Best Seller”)

Design Requirements

Banner Specifications

• Dimensions: List the banner sizes (e.g., 300x250, 728x90, etc.).

• Supported Formats: HTML5, JavaScript, CSS.

Visual Assets

• Branding guidelines (e.g., logos, color schemes, fonts).

• Default images or fallback content in case of API failure.

Testing and Quality Assurance

Sample Data

• Provide a sample API response or test file for integration.

Testing Environment

• Access to a staging environment for testing API responses and banner functionality.

Validation

• Ensure data adheres to the format and includes all mandatory fields.

• Provide examples of valid and invalid API responses.

Delivery and Timeline

• Client Deliverables: List items the client needs to provide (e.g., API documentation, credentials, product feed files).

• Timeline: Specify deadlines for client deliverables and testing phases.

Troubleshooting and Support

• Common API issues (e.g., response errors, missing fields).

• Contact details for client support or API developers.