| ##### **Static Banner** |
**File type:** .png, .jpg/.gif |
| ##### **Animated Banner** |
| **File type:** html5 (Java Script) **Dimensions:** might differ upon the specific country Mobile - 320x480, 300x250, 300x600, 250x250, 200x200, 300x100, 468x60, 320x50, 300x50 Desktop - 300x250, 728x90, 250x250, 300x600, 160x600, 120x600, 336x280, 970x90 **Size:** Creatives may not exceed a 150K initial load, the total download cannot exceed 5MB **Duration:** Ads must remain static after 30 seconds **Technical:** - Creative must be fully SSL compliant (all request from https). Landing page also https. - RM creative main index.html file has to have campaign landing page URL (click URL) - RM creative must have ClickTag macros, one of {CLICK\_URL}, {CLICK\_URL\_ENC}, {CLICK\_URL\_ASYNC} - Click tag has to be inserted in main RM creative file (if it's HTML5 - index.html file ; if it's a JavaScript tag - main JS tag). - All creatives must open landing page (click URL) in new tab/window. - The target window for the click-through URL must be set to "\_blank" so the click-through will open in a new window. - Do not leave the target statement undeclared. - Rich Media creative code has to be valid and pass validator - [https://validator.w3.org.](https://validator.w3.org.) - Also no errors in browser console. |
| ##### **Sticky Ads** |
| **File type:** .png, .jpg/.gif/ HTML5 (Java Script) **Dimensions:** 320x50, 300x250, 728x90, 300x50, 320x100, 120x600, 300x100, 250x250, 160x600, 300x600, 336x280, 234x60, 200x200, 160x90, 240x400, 970x250, 320x480, 970x90, 468x60, 728x40 **Size:** Recomended up to 150KB Maximum allowed up to 4.5MB |
| ##### **Standard Rich Media** |
| **File type:** Assets for Creative Development .png/.jpg or .psd **Dimensions:** 300x250, 320x480, 300x600, 160x600, 300x50, 300x150, 300x300, 320x50, 320x100, 320x320, 336x280, 728x90, 970x90, 970x250 or Photoshop file (.psd) with all elements in the banner on separate layers and fonts **1 Image:** Glitch, Countdown, Dancing 3D\*, Rotating Billboard\* **2 Images:** Shake & Brake, Blinds, Slider, Scratch to Reveal, Page Flip, Parallax\* **3 Images:** 3D Rotating, Carousel, Pixel pages, 3D Triangle, Parallax 3D Triangle\* **4 Images:** Carousel, Pixel pages, 3D Cubes, 3D Cube vertical, Animated Cubes, Animated 3D Cubes, 3D Cube horizontal, Parallax 3D Cube\* **5-6 Images:** Carousel, Pixel pages **7-10 Images:** Carousel **\*** check specifications |
| ##### **Custom Rich Media** |
| **File type:** Photoshop file (.psd) with all elements in the banner on separate layers Additionally: - Brand guidelines, brand book, logos (if available) - CTA button attached or guidelines given - Banner flow and logic described in a few sentences - All banner sizes that will be used in the campaign |
| ##### **High Impact Ads** |
| **File type:** Assets for Creative Development .psd **Floating ad:** 150x150 .png/.jpg/.psd **Full Page Takeover:** responsive **Topscroll:** responsive **Midscroll:** responsive Responsive means that format is adjusting to the screen size it is serving. |
| ##### **Dynamic Ads** |
| **File type:** Assets for Creative Development Product feed - json or xml format. Weather ads - city and particular conditions. For any other types of dynamic ads - API. **Dimensions:** - Mobile: 320x480, 300x250, 300x600, 250x250, 200x200, 300x100, 468x60, 320x50, 300x50 - Desktop: 300x250, 728x90, 250x250, 300x600, 160x600, 120x600, 336x280, 970x90 |
| ##### **Native Ads** |
| **File type:** .png/.jpg and text **Dimensions:** - Icon/logo 128x128 - Main image 1200x627 (additional 600x600, 400x400, 1200x1200) - Title 25 symbols\* - Description max 90 symbols\* - CTA max 15 symbols\* - Advertiser max 25 symbols\* **\*** - including the spaces between letters Additionally: - Likes number between 1 and trillion - Downloads number between 1 and trillion - Price max 50 symbols - Sale Price max 50 symbols - Phone max 50 symbols - Address max 100 symbols - Star Rating max 4 symbols - Additional Description max 90 symbols - Display URL max 1000 symbols |
| ##### **In-Game Ads** |
| **File type:** - Banner .jpg/gif, html5 and tags - Video .mp4 **Dimensions:** - Banner: 480x320, 300x250, 640x360, 336x280, 320x480, 320x50, 640x480 Additionally: 768x1024, 1920x1080, 970x250, 728x90, 300x600, 320x320, 160x600, 250x250, 320x100, 360x640 320x180. - Video: 320x480, 480x320, 1024x768, 768x1024 **Size:** Recommended video file less than 15MB **Duration:** Recommended video duration 6-15 seconds |
| ##### **In-Banner Video** |
| **File type:** .mp4 **Dimensions:** 4:3 ratio **Size:** Maximum up to 5MB **Duration:** Recommended up to 30 seconds Additionally: - Description - CTA - Companion banner 300x250 in the file .png/.jpg/html5 (Java Script) (not necessary) |
| ##### **VAST Video** |
| **File type:** .mp4 **Dimensions:** 16:9 ratio **Size:** Maximum up to 5MB **Duration:** Recommended up to 30 seconds. Maximum duration 6 minutes Additionally: - Description - CTA - Companion banner 300x250 in the file .png/.jpg/html5 (Java Script) (not necessary) |
| ##### **Rewarded Video** |
| **File type:** .mp4 **Dimensions:**320x480, 480x320 **Size:** Maximum up to 5MB **Duration:** Recommended up to 30 seconds. Additionally: - Description - CTA - Companion banner 300x250 in the file .png/.jpg/html5 (Java Script) (not necessary) |
| ##### **CTV Ads** |
| **File type: .**mp4, External VAST URI (without VPAID) VPAID/OMID is not supported, therefore viewability is not tracked. **Dimensions:** 1920x1080 **Size:** Recommended 45 MB. Maximum 100 MB. **Duration:** Recommended up to 30 seconds. Maximum up to 1 minute. |
| ##### **Audio Ads** |
| **File type:** MP3, WAV, WMA or OGG **Bitrate:** at least 128 kbps **Size:** max 50mb **Duration:** Recommended 15 to 30 seconds (limited inventory supporting up to 60 seconds) |
| ##### **Facebook & Instagram ads (In-feed)** |
| Facebook account integration, set-up (please contact adops for more details). Steps: Business settings > Pages > Choose an exact page > Assign Partners > Business ID > Enter Business ID > Choose Publish content and view earnings insights > Next > Done |
| Icon 128x128px (app/product icon) Main image 1200x627px; 600x600px (only 20% text allowed) Title (product or service) 25 symbols\* Description (advertising text) 90 symbols\* CTA (described call-to-action for the destination) 15 symbols\* Advertiser (name of the advertiser) 25 symbols\* \* - including the spaces between letters |
| ##### **Youtube bumper ad** |
| Bumper ad: video no longer than 6 sec. Uploaded to Youtube account & video link provided |
| ##### **Youtube in-stream ad** |
| Video up to 15/20/30 sec (Recommended). Uploaded to Youtube account & video link provided |
| ##### ***Advanced templated rich media*** |
| ***1-3 IMAGES FORMATS PREVIEW:*** [***https://dsp.eskimi.com/campaign/BA8srlkk***](https://dsp.eskimi.com/campaign/BA8srlkk) |
| ***4+ IMAGES FORMATS PREVIEW:*** [***https://dsp.eskimi.com/campaign/25Bsrlkn***](https://dsp.eskimi.com/campaign/25Bsrlkn) |
| Any supported sizes; Recommended sizes: 300x250, 300x600, 320x480, 320x50, 300x50, 300x100, 970x250, 728x90 |
| **Floating banner**: 1 image |
| **Map banner:** map data cvs & up to 4 overlay elements - logo, button |
| **Map with drag** (Drag to see nearest store): map data & 1 image |
| **Panorama** (vertical & horizontal): 1 start image and 1 end image |
| **Flip:** 2 images |
| **Slider** (left to right): 2 images |
| **Drag to reveal (Slide):** 2 images |
| **Pixel page:** up to 5 images |
| **3D Prism:** 3 images |
| **Parallax cube:** 4 images, overlay elements optional |
| **VR showroom:** 4 room wall images |
| **Floating fixed ad:** templated: 4 images |
| **Blinds swipe:** up to 5 images |
| **Queue**: up to 5 images (min 2 required) |
| **Scroll to queue** (image changes when scrolled): up to 5 images (min 3 required) |
| **Slides:** up to 5 images (min 2 required) |
| **Train:** up to 6 images (min 2 required) |
| **Carousel: up to 6 images (min 3 required)** |
| **Deck of cards: up to 6 images (min 2 required)** |
| **Horizontal 4 side cube:** 4 images |