# Legal information

# Campaign Restrictions

Eskimi is fully committed to complying with all applicable laws and regulations related to sanctioned countries within the European Union (EU) and other jurisdictions where we operate. As a global company, we strictly adhere to all legal requirements and official guidance to ensure compliance with international sanctions.

In accordance with EU Council Regulation (EC) No 2580/2001, EU Council Decision 2014/512/CFSP, and EU Regulation (EU) No 833/2014, Eskimi does not provide products or services to certain sanctioned countries.  
  
Below is the list of countries where Eskimi is prohibited from offering products or services:

**Not allowed:**

1. Russia
2. Cuba
3. Iran
4. North Korea
5. Syria

For the following countries, legal approval is required before proceeding with any business activities.  
For further details or compliance-related inquiries, please consult our legal team before engaging in any transactions.  
  
**Consult with legal:**

1. Panama
2. US Virgin Islands
3. Guam
4. American Samoa
5. Antigua and Barbuda
6. Bahamas
7. Belize
8. Seychelles
9. Turks and Caicos Islands
10. Venezuela
11. Afganistan
12. Belarus
13. Libya
14. Somalia

# Gambling and Betting guidelines

##### **Main Principles for Gambling Ads:**

- If a campaign is approved for a specific country, it cannot be executed in other countries without separate approval.
- The landing page must include responsible gambling information (e.g., details about gambling addiction or underage gambling).
- Before proceeding with any gambling-related advertising, it must be approved by the legal team.

##### **Definitions:**

*Offline Gambling* – Promotion of physical, real-money gambling activities or establishments is permitted as long as the target market allows gambling in physical locations.  
*Examples:* Casinos like "Olympic Casinos" in Las Vegas, entertainment events at casinos, streaming of offline poker tournaments.

*Online Gambling* – Promotion of online real-money gambling or websites that contain or link to content related to online gambling (where money is wagered) is permitted if all the listed conditions are met.  
*Examples:* Online casinos, virtual bingo games, slot machines.

*Betting* – Promotion of betting platforms where real money is wagered, such as betting on sports or other events, is permitted if all the listed conditions are met.  
*Examples:* Betting on sports teams to win a match.  
  
Before proceeding with any gambling-related advertising, please contact the legal department to ensure that local laws have not changed. If you are unsure about the legal requirements, contact our Legal Team at legalhelp@eskimi.com for guidance.

<table border="1" cellpadding="0" cellspacing="0" data-sheets-baot="1" data-sheets-root="1" dir="ltr" id="bkmrk-europe-country-statu"><colgroup><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col></colgroup><tbody><tr><td colspan="10" rowspan="1">Europe</td></tr><tr><td colspan="2" rowspan="1">Country</td><td colspan="8" rowspan="1">Status</td></tr><tr><td colspan="2" rowspan="1">Estonia</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations (Operators must display a message on the landing page)   
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed with limitations</td></tr><tr><td colspan="2" rowspan="1">France</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations,   
Offline gambling - allowed  
Betting - allowed with limitations</td></tr><tr><td colspan="2" rowspan="1">Germany</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations amd very specific gambling,   
Offline gambling - allowed  
Betting - allowed with limitations</td></tr><tr><td colspan="2" rowspan="1">Latvia</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations,  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed with limitations</td></tr><tr><td colspan="2" rowspan="1">Lithuania</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations,   
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed with limitations</td></tr><tr><td colspan="2" rowspan="1">Poland</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations,  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed but heavily regulated</td></tr><tr><td colspan="2" rowspan="1">Portugal</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations,   
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed with limitations</td></tr><tr><td colspan="2" rowspan="1">Romania</td><td colspan="8" rowspan="1">Online gambling - allowed but heavily regulated; must contain addiction warnings   
Advertising by gambling organizers is permitted exclusively on a national level   
Offline gambling - allowed  
Betting - allowed</td></tr><tr><td colspan="2" rowspan="1">Spain</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations,   
Offline gambling - allowed  
Betting - allowed</td></tr><tr><td colspan="2" rowspan="1">Turkey</td><td colspan="8" rowspan="1">Offline gambling is not allowed Regulation on Commercial Advertisements and Unfair Commercial Applications prescribes that advertising for illegal betting and gambling is prohibited. There are only few exeptions Online gambling ( Lotteries, Sports betting)  
Betting - allowed only by state-licensed entities are permitted.</td></tr><tr><td colspan="2" rowspan="1">Ukraine</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations,   
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed with limitations</td></tr><tr><td colspan="2" rowspan="1">United Kingdom</td><td colspan="8" rowspan="1">Online gambling - Allowed with strict regulation marketing communications for gambling must not include a child or a young person. No one who is, or seems to be, under 25 years old may be featured gambling or playing a significant role.  
Offline gambling - allowed  
Betting - allowed</td></tr><tr><td colspan="10" rowspan="1">Asia–Pacific</td></tr><tr><td colspan="2" rowspan="1">Country</td><td colspan="8" rowspan="1">Status</td></tr><tr><td colspan="2" rowspan="1">Bangladesh</td><td colspan="8" rowspan="1">Total ban on online gambling, offline gambling, betting ads</td></tr><tr><td colspan="2" rowspan="1">China</td><td colspan="8" rowspan="1">Online gambling - banned  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - banned</td></tr><tr><td colspan="2" rowspan="1">Hong Kong</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations (only state-run operators can advertise, foreign operators banned)  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed with limitations</td></tr><tr><td colspan="2" rowspan="1">India</td><td colspan="8" rowspan="1">Online non-casino games and Online casino games varies by state; online gambling ads are banned in some states, allowed with regulation in others  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed strict regulations, state-by-state regulations</td></tr><tr><td colspan="2" rowspan="1">Indonesia</td><td colspan="8" rowspan="1">Online gambling - banned  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - banned</td></tr><tr><td colspan="2" rowspan="1">Japan</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations,   
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed</td></tr><tr><td colspan="2" rowspan="1">Malaysia</td><td colspan="8" rowspan="1">Online gambling - banned   
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - banned</td></tr><tr><td colspan="2" rowspan="1">Myanmar</td><td colspan="8" rowspan="1">Total ban on online gambling, offline gambling, betting ads</td></tr><tr><td colspan="2" rowspan="1">Philippines</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations (allowed for licensed operators under strict regulation; must promote responsible gambling)  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed certain state run entities are permitted</td></tr><tr><td colspan="2" rowspan="1">Singapore</td><td colspan="8" rowspan="1">Online gambling - strictly regulated  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed with limitations</td></tr><tr><td colspan="2" rowspan="1">Thailand</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - banned</td></tr><tr><td colspan="2" rowspan="1">Georgia</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations,  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed with limitations</td></tr><tr><td colspan="2" rowspan="1">Israel</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations heavily restricted,   
Offline gambling - allowed  
Betting - banned</td></tr><tr><td colspan="2" rowspan="1">UAE</td><td colspan="8" rowspan="1">Online gambling - banned  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - banned</td></tr><tr><td colspan="2" rowspan="1">Azerbaijan</td><td colspan="8" rowspan="1">Online gambling - banned  
Offline gambling - allowed with limitations  
Betting - allowed with limitations</td></tr><tr><td colspan="2" rowspan="1">Kazakhstan</td><td colspan="8" rowspan="1">Online gambling - banned  
Offline gambling - banned  
Betting - allowed with limitations heavily restricted,</td></tr><tr><td colspan="2" rowspan="1">Uzbekistan</td><td colspan="8" rowspan="1">Online gambling - banned  
Offline gambling - allowed with limitations heavily restricted  
Betting - allowed with limitations</td></tr><tr><td colspan="2" rowspan="1">Armenia</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations  
Offline gambling - allowed with limitations  
Betting - allowed with limitations</td></tr><tr><td colspan="10" rowspan="1">North America</td></tr><tr><td colspan="2" rowspan="1">Country</td><td colspan="8" rowspan="1">Status</td></tr><tr><td colspan="2" rowspan="1">USA</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations  
(Varies by state; allowed in states where online gambling is legal (e.g., New Jersey, Michigan))  
Offline gambling - allowed  
Betting - allowed strict regulations, state-by-state regulations</td></tr><tr><td colspan="2" rowspan="1">Canada</td><td colspan="8" rowspan="1">Online gambling - allowed with limitations,  
(Regulated by province; allowed in provinces with legal online gambling (e.g., Ontario, Quebec); content restrictions to protect minors and ensure responsible gambling)  
Offline gambling - allowed  
Betting - allowed with restrictions</td></tr><tr><td colspan="2" rowspan="1">Mexico</td><td colspan="8" rowspan="1">Online gambling allowed with limitations  
(Regulated; only licensed operators can advertise; ads must promote responsible gambling and cannot target minors)  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed with restrictions</td></tr><tr><td colspan="10" rowspan="1">Africa</td></tr><tr><td colspan="2" rowspan="1">Country</td><td colspan="8" rowspan="1">Status</td></tr><tr><td colspan="2" rowspan="1">Côte d'Ivoire</td><td colspan="8" rowspan="1">Online gambling - minimal regulation; ads are largely unregulated  
Offline gambling - not allowed  
Betting - allowed with limitations</td></tr><tr><td colspan="2" rowspan="1">Nigeria</td><td colspan="8" rowspan="1">Online Gambling - allowed with limitations,   
Offline gambling - allowed only by authorized by the Nigerian Gambling Authorit  
Betting - Allowed with exeption</td></tr><tr><td colspan="2" rowspan="1">Kenya</td><td colspan="8" rowspan="1">Online Gambling - allowed with limitations,   
Offline gambling - allowed  
Betting - allowed but regulated</td></tr><tr><td colspan="2" rowspan="1">Ghana</td><td colspan="8" rowspan="1">Online Gambling - allowed with limitations  
Offline gambling - allowed  
Betting - allowed licensed by the Gaming Commission of Ghana</td></tr><tr><td colspan="2" rowspan="1">Cameroon</td><td colspan="8" rowspan="1">Online gambling - minimal regulation;ads are largely unregulated  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - allowed but regulated</td></tr><tr><td colspan="2" rowspan="1">South Africa</td><td colspan="8" rowspan="1">Online Gambling - allowed with limitations  
Offline gambling - allowed  
Betting - allowed but regulated</td></tr><tr><td colspan="2" rowspan="1">Morocco</td><td colspan="8" rowspan="1">Online gambling - promoted by state-run entities is permitted  
Offline gambling - like in example Olympic casinos is Not allowed  
Betting - banned</td></tr></tbody></table>

# Tobacco and Alcohol guidelines

#### **Tobacco** 

Most countries worldwide have implemented bans on tobacco advertising, significantly influenced by the World Health Organization (WHO) Framework Convention on Tobacco Control (FCTC), adopted in 2003. This treaty plays a vital role in global tobacco control efforts, aiming to reduce tobacco use through various strategies. One of the most impactful strategies is the prohibition of tobacco advertising, promotion, and sponsorship. These advertising bans are essential for protecting public health and reducing the appeal of tobacco products, particularly among young people. Continued support for FCTC initiatives is crucial in our efforts to promote a healthier, smoke-free future. From July 11, 2023, a new set of measures to protect the population from tobacco and ENDS came into effect: The ban on advertising of HTP devices, e-cigarettes, and e-liquids e-cigarette, e-liquid content, requirements in accordance with Directive 2014/40/EU. It is no longer legal to advertise the devices in any form, closing the loophole that may have existed before. It also include Ukraine

<table border="1" cellpadding="0" cellspacing="0" data-sheets-baot="1" data-sheets-root="1" dir="ltr" id="bkmrk-"><colgroup><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="99"></col></colgroup><tbody><tr><td colspan="9" rowspan="35"><div>![](https://manual.eskimi.com/uploads/images/gallery/2025-03/sKtsS0thSgPVwo7m-embedded-image-klyrrqjb.png "Image")</div></td></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr></tbody></table>

####  

#### **Alcohol**

Many countries around the world have recognized the need to restrict alcohol advertising as a crucial public health measure. Similar to tobacco control efforts, these restrictions aim to mitigate the negative effects of alcohol consumption on society. The push for alcohol advertising bans stems from growing evidence that exposure to alcohol marketing significantly influences drinking behavior, particularly among youth. By limiting the visibility of alcohol promotions, governments can reduce the likelihood of underage drinking and encourage healthier consumption patterns among adults. Implementing advertising restrictions is essential for promoting responsible drinking and reducing alcohol-related harms, such as addiction, accidents, and health issues. Ongoing support for these initiatives is vital in creating a safer, healthier environment for all.

**Advertisers can’t run alcohol ads in the following countries or regions:**

<table border="1" cellpadding="0" cellspacing="0" data-sheets-baot="1" data-sheets-root="1" dir="ltr" id="bkmrk---afghanistan--brune"><colgroup><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col><col width="100"></col></colgroup><tbody><tr><td colspan="7" rowspan="22"><div>- Afghanistan  
- Brunei  
- Bangladesh  
- Egypt  
- Gambia  
- India (specifically Bihar, Gujarat, Lakshadweep, Manipur and Nagaland)  
-Jordan   
- Kuwait  
- Libya  
- Lithuania  
- Nepal  
- Norway  
- Pakistan  
- Russia  
- Saudi Arabia  
- Thailand  
- Turkey  
- United Arab Emirates ( there are some exceptions)  
- Yemen  
- Morocco   
- Qatar</div></td></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr><tr></tr></tbody></table>