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3rd party cookie deprecation
Privacy and cookies
iOS 14.5 Changes
Privacy and cookies
GA4
Google Analytics
Information and manuals about GA4 and Google Tag Manager (GTM)
UA (Universal Analytics)
Google Analytics
Google announced plans to sunset the previous generation of Google Analytics, known as Universal Analytics, in July 2023. Google is moving on from Universal Analytics due to its inability to deliver cross-platform insights. Whereas GA4, on the other hand, can...
Public
CTV campaign
IAS
Tracking
Eskimi Pixels
Tracking
Firebase
Tracking
Rich Media (RM)
Creatives
Video
Creatives
Sticky ads
Creatives
Floating ads
Creatives
Alternative identity providers
Privacy and cookies
this chapter describes which identity providers Eskimi is working on and how
Audio
Creatives
Everything about Eskimi DSP Audio campaigns
Launching High Impact Ad Format
SSP
CM360
Tracking
This chapter provides information about click and impression discrepancies counted by CM360.