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Youtube video tracking with GTM trigger and GA41. Disable Video Engagement tracking features in Enhanced Measurement. Otherwise, there's a high risk of occasional duplicate data. How to disable Video Engagement tracking in GA4:GA4 Admin > Data Streams > Gear ...

1.  1st party cookieA variable which returns the value for the first party browser cookie with the name you specify in the Cookie Name field. 2. AccountGoogle account lets you access all Google products: Gmail, Drive, Adwords, GTM, etc.GA4 accounts contain Pr...

What is GTM (Google Tag Manager)?GTM is a tag management solution which acts as an intermediary between a website and 3rd party tracking tools. You need to add the tracking codes to GTM and then configure the rules when they should fire. GTM IS A TOOLBOX :DWh...