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START ADVERTISING
General programmatic advertising
Setting up your campaign
Campaign requirements The goal of the Campaign. Set the goal for the campaign (awareness/ lead g...
Eskimi Pixels
Firebase
Rich Media (RM)
Video
Sticky ads
Floating ads
Dashboard overview page
"Eskimi DSP" dashboard is an at-a-glance view of all your campaigns and their main KPI's in the s...
Introduction to Programmatic
Meet Stanley, a middle-aged man in Nigeria. The first thing he does every morning - he opens Punc...
Introduction to Eskimi DSP
Eskimi DSP is a demand-side platform that allows advertisers to buy inventory through ad exchan...
DMP Behavioral (User Interests) Audience
1. Click on Tools ( left side of your dashboard) 2. Select Audiences and then click Add Aud...
Retargeting Geolocation Audience
What is geolocation? Geolocation is the process of determining a user's or computing device's ge...
How to upload Video ads?
VIDEO ADS: Step 1: Log in to your DSP account, go to Creative Sets, and on the new page click...
Public
Eskimi Pixels - Introduction and Implementation
Introduction One of the most important tools on DSP programmatic is the Tracking Pixel. When the...
Simplified Conversion Pixel Implementation
This article is dedicated to users and developers who have to implement the tracking pixel to the...
Retargeting Apps/Sites Visitors Audience
Creating an App & Site Audience allows to retarget users who have visited specific Apps&Sites a...
Retargeting Site First Party Audience
First-party data is defined as data that was collected directly about your audience. In most case...
Launching new banner campaign
Launching campaigns on Eskimi DSP can be a bit tricky, so here you can learn how to set up a new ...
Starting your first campaign - Video Guide
Here you can view a short video guide on launching your first campaign on Eskimi DSP. Campaign la...
AppsFlyer integration step-by-step
1. Chose your app which you are going to integrate with Eskimi 2. Go to Configuration -> Int...
GDPR compliance
1. Who is your Data Protection Officer? According to the GDPR, it is not obligatory to have a DP...
Interscroller banner
Interscroller – this banner will be inserted in the content (text) and will appear in the interna...
Payments to Eskimi DSP
How to pay? Payments to Eskimi can be made by:- Wired transfer to Lithuanian, Nigerian, or Si...
IBV Video
What is IBV? IBV (in-banner-video) format is basically an HTML5 video banner, that takes up regu...
Successful performance campaigns on ESKIMI
It is hard to deny that performance campaigns are difficult to carry out, but they are the endpoi...
IAS
UA (Universal Analytics)
Google announced plans to sunset the previous generation of Google Analytics, known as Universal ...
CAMPAIGNS
All information about different campaign types
User management
ESKIMI FEATURES
Eskimi targeting, creatives, reporting, optimisation and other features.
ACCOUNT & BILLING
All information about accounts and billing.
ADVERTISING POLICIES
Eskimi policies, advertising policies and limitations, GDPR, etc.
SUPPORTED PLATFORMS (SOLUTIONS)
Google Ads, Google Analytics (GA), Facebook, Instagram, TikTok, AppsFlyer, Kochava, etc.
Reporting filters
AppsFlyer integration step-by-step
Facebook Page Integration Into Eskimi DSP
Packages - Introduction and Creation
Telco dashboard
Twitter integration
This article explains the connection between Eskimi Twitter account and the client’s Twitter acco...
Advance Telco Targeting
Appsflyer audience targeting
CTV campaign
GA4
Information and manuals about GA4 and Google Tag Manager (GTM)
Audiences
Packages
White-label
Accounts management
Tracking
AppsFlyer
Adjust
Eskimi pixels
Planning
Launching
3rd party cookie deprecation
iOS 14.5 Changes
Brand safety solutions on Eskimi
Brand safety refers to the measures taken to ensure that a brand's advertising will not appear al...