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Guidance for tobacco advertising Tobacco advertising is subject to strict and varying regulations across different countries.Tobacco advertising is subject to strict and varied regulations across different countries. Most countries around the world have banne...

Guidance for gambling advertising Gambling advertising is subject to strict and varying regulations across different countries. What is allowed in one region may be completely prohibited in another. Regulatory landscapes shift frequently, and even small viola...

UID 2.0 Integration: A User Manual for Programmatic DSP UID 2.0, also known as the Universal ID 2.0, is a collaborative initiative within the advertising industry designed to address the challenges of a cookie-less web, especially with the increased privacy r...

Cookie category Cookie name Cookie purpose Cookie expiry Functional #.#-#-#-#-#.ack Used to contain user’s survey and quiz answers in Local Storage. Persistent #.#-#-#-#-#.inProgress Used to contain user’s survey and quiz answers in Local St...

On 2021 Apple released iOS 14.5, its big new software update for iPhones. It adds a lot of new features, but the one that’s been grabbing headlines is its new privacy change, which gives users more transparency and control over apps that want to track them for...

Update, October 2026: Chrome did not remove third-party cookies. In April 2025 Google decided to keep them on by default, managed through Chrome's existing settings, and in October 2025 it began retiring most Privacy Sandbox APIs, including Topics and Protecte...

Guidance for crypto advertising Cryptocurrency advertising is subject to strict and varying regulations across different countries. What is allowed in one region may be completely prohibited in another. As the regulatory landscape evolves, even minor violatio...

Guidance for alcohol advertising Many countries around the world have recognized the need to restrict alcohol advertising as a crucial public health measure. Similar to tobacco control efforts, these restrictions aim to mitigate the negative effects of alcoho...

What are third-party cookies? Websites use cookies to remember a user’s action so they aren’t asked to perform a task again and again. As a result, they help provide a better, more personalized user experience. Third-party cookies are cookies that are stored...

GPDR requires companies to have applicable legal basis for:1. Any kind of user data used2. All ways of how is that data used In online advertising, companies normally use non-personally identifiable data (such as cookies, device IDs) to target users and measu...

Campaign restrictions policy in certain countries Operating in sanctioned countries isn't just risky, it's illegal. EU sanctions regulations are complex and constantly evolving, with severe penalties for violations that can include hefty fines and criminal ch...

Guidance for generative AI use Generative AI is rapidly transforming how we work, create, and innovate at Eskimi, we’re ready to harness its full potential. Aswe adopt this powerful technology to advance our strategic goals, we’re equally committed to using i...