Macro and attribution window requirements for Adjust tracking

Adjust support team recomended to include macros with both click and impression tracker for accurate data collection and minimizing data discrepancy between Adjust and Eskimi Dashboard.

Here are the macros they suggested to add:

GPS - {gps_latitude} {gps_longitude}
ADID/IDFA - {device_id}

For example if we have this click URL from Adjsut: https://app.adjust.com/abc123 We will need to include these marcos like this: https://app.adjust.com/abc123?&gps_adid={device_id}&idfa={device_id}&os_name={device_os}

And later append our install_callback.

So the final Click URL will be:
https://app.adjust.com/abc123?&gps_adid={device_id}&idfa={device_id}&os_name={device_os}&install_callback=https%3A%2F%2Fdsp.eskimi.com%2Fpixel%3Feucid%3D{eucid}

Now if there is any event tracking on top of that please refer to this article:

Adjust in-app events tracking setup

Attribution window

If the attribution windows on both platforms are different, you can edit your Adjust attribution windows (All Settings > Attribution)

Recommended attribution windows for click and impression
For Click Based:
Device Matching: 7 Days | Probabilistic Matching: 24 Hrs
For Impression Based:
Device Matching: 24 Hrs | Probabilistic Matching: 6 Hrs