How to start?
1. On-boarding
To create a company/organisation profile on the Eskimi system, the info below is required:
- Company name
- Company address
- Company registration code
- VAT ID
- Finance person name and contact details
This information is used for issuing Insertions Orders (IO) and Invoices.
2. Access to the account
The account on Eskimi DSP is created by the Eskimi team. You need to provide the information below:
- Company name
- Select one of the account options: []Agency or []Brand
- Company country
- Currency: []USD or []EUR (Naira available only in Nigeria)
- email address to access the account
3. Planning campaign
It’s advisable to involve the Eskimi team in the campaign planning process so that to receive targeting, creatives, and data planning recommendations for the most effective execution.
What info do you need to provide? - Brief questions are here: https://dsphelp.eskimi.com/hc/en-us/articles/115003244005-Brief-questions-for-planning-your-campaign
4. Launching campaign
Make sure that you have everything for the campaign launch:
- campaign name
- campaign objective: awareness/ traffic/ conversions
- start and end dates
- budget
- creatives
- landing page URL (or alternatively USSD code, phone number or SMS number and body text)
Creatives:
- Native ads.
Requirements for them are here: https://dsphelp.eskimi.com/hc/en-us/articles/115003244265-Native-ads-and-what-are-the-requirements-for-them-
- 3D rotating cube ad
Required 3 images of 300x250 dimensions.
It may take 1 working day for development.
- Scratch to reveal ad
Required: 2 images in 2 dimensions: 300x250 and 320x480; one - front-image and the other - back-image.
It may take 1-2 working days for development.
Campaign type:
- Click-to-ussd
USSD code (e.g.*999*1#).
- Click-to-SMS
International phone number of short code (e.g.+123456789).
SMS text (e.g. start now).
- Click-to-call
International phone number of short code (e.g.+123456789).