Display, Video, Native creatives distribution by supported suppliers (update needed)
Exchange Name |
Video |
Display |
Native |
Ad Colony (BS) |
52.60% |
47.40% |
- |
AdForm (BS) |
95.70% |
4.30% |
- |
Admatic (BS) |
13.60% |
86.40% |
- |
AdMedia (BS) |
- |
100% |
- |
Admixer (BS) |
18.20% |
77.10% |
4.70% |
Admix |
- |
100% |
- |
Adthink (BS) |
- |
63.10% |
36.90% |
Adyoulike (BS) |
34.60% |
0.80% |
64.60% |
AlgoriX |
- |
93.70% |
6.30% |
Automattic & Tumblr (WordPress) (BS) |
- |
63.10% |
36.90% |
Beachfront (BS) |
70.50% |
29.50% |
- |
Chocolate (BS) |
100% |
- |
- |
ConnectAd (BS) |
100% |
- |
- |
Doubleclick |
12.10% |
74% |
13.9% Video/Display |
Fyber Marketplace |
11% |
89% |
- |
Gamma |
14.30% |
85.70% |
- |
Geniee |
- |
97% |
3% |
GumGum (BS) |
1.20% |
80.40% |
18.40% |
Improve Digital (BS) |
74.40% |
25% |
0.60% |
InMobi Exchange (BS) |
11.60% |
86.10% |
2.30% |
LoopMe (BS) |
28.40% |
71.50% |
0.10% |
MGID (BS) |
- |
14.10% |
85.90% |
myTarget (BS) |
4.30% |
53.80% |
41.90% |
OpenX |
16.10% |
83.90% |
- |
Outbrain (BS) |
20.60% |
1.40% |
78% |
POKKT (BS) |
80.40% |
19.6%% |
- |
Pubmatic (BS) |
9.60% |
90.40% |
- |
PubNative (BS) |
9.70% |
46.90% |
43.40% |
Pulsepoint (BS) |
15.40% |
84.60% |
- |
Reforge (BS) |
61.70% |
32.90% |
- |
Reklamstore (BS) |
- |
100% |
- |
Rubicon |
10.60% |
89.20% |
0.20% |
SelectMedia (BS) |
100% |
- |
- |
Smaato (BS) |
4.60% |
92.90% |
2.50% |
SmartAdServer (BS) |
20.20% |
79.40% |
0.40% |
SpotX (BS) |
100% |
- |
- |
Taboola (BS) |
22.30% |
11.50% |
66.20% |
Teads (BS) |
40.90% |
38.70% |
20.40% |
Third Presence (BS) |
96.50% |
3.50% |
- |
TripleLift (BS) |
16% |
68.80% |
15.10% |
Unity (BS) |
40.80% |
59.20% |
- |
UnrulyX (BS) |
20.80% |
79.20% |
- |
Xandr (AppNexus) (BS) |
30% |
70% |
- |
Yieldmo (BS) |
21% |
46.90% |
32.10% |