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What is Audio? Audio in itself is just a type of creative and consumption of the creative, but there are multiple channels through which audio ads can be served programmatically: Music Streaming When thinking about audio ads, probably the first channel that...

One thing to remember - Audio creative supports only audio track and video creatives can't be used. Creative should not contain VPAID or OMID clients.  To create Audio VAST remote URI creative, please follow these steps:   Step 1: Log in to your DSP account...

One thing to remember - Audio creative supports only audio track and video can't be used. The audio file itself usually has the following requirements: Format: MP3, WAV, WMA or OGG Bitrate: at least 128 kbps Size: max 50mb Duration: 15 to 30 seconds mostl...

Introduction This feature allows us to show video ad and display ad together for the same "impression". Our special rewarded video traffic segment allows us to serve video+end card through companion ad attribute. While uploading video MP4 file, using VAST URI...

One thing to remember - Audio creative supports only audio track and video creatives can't be used. But - there are plenty of online tools where we can upload and extract audio from the video creative. i.e.: - https://www.freeconvert.com/convert/video-to-mp3...

Advertisers and partners often need to test ad creatives across other platforms than EskimiDSP. Eskimi DSP new ability to export creatives as JavaScript (JS) tags can significantly enhance this process by providing a standardized method for embedding and depl...

The Eskimi Ad Server currently supports only banner ads for external serving and tracking. To deliver Eskimi creatives on third-party platforms, creatives must first be created within Eskimi DSP and then exported in JavaScript format via an XLS file. How to...

Our DSP (Demand-Side Platform) includes a reporting system designed to track various metrics such as bids, impressions, and clicks. One important feature is the ability to calculate unique reach—the number of distinct users exposed to an ad—over time or throug...

Click to visit tracking is a helpful tool for optimising the visits, click to visit rate (CVR) or cost per visits (CPVst).  Visit metric measures the number of users who successfully arrive at an advertiser's website or landing page after interacting with an ...

To enable third-party tracking and custom landing pages for your campaigns, Eskimi DSP allows the insertion of click macros and custom URLs into the ad tag. We add DV360 clicks tracking macro (${CLICK_URL}) by default to all exported tags. This is how Eskimi ...