Creative Requirements
Static Banner |
File type: .png, .jpg/.gif
Dimensions: might differ upon the specific country Size: Recommended up to 150 KB, maximum allowed up to 4.5 MB |
Animated Banner |
File type: html5 (JavaScript) Dimensions: might differ upon the specific country Size: Creatives may not exceed a 150 KB initial load, the total download cannot exceed 5 MB Duration: Ads must remain static after 30 seconds
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Sticky Ads |
File type: .png, .jpg/.gif/ HTML5 (JavaScript) Dimensions: Size: Recommended up to 150KB, maximum allowed up to 4.5MB |
Templated Rich Media |
File type: Assets for Creative Development .png/.jpg or .psd Dimensions: 1 Image: Glitch, Countdown, Dancing 3D*, Rotating Billboard* 2 Images: Shake & Brake, Blinds, Slider, Scratch to Reveal, Page Flip, Parallax* 3 Images: 3D Rotating, Carousel, Pixel pages, 3D Triangle, Parallax 3D Triangle* 4 Images: Carousel, Pixel pages, 3D Cubes, 3D Cube vertical, Animated Cubes, Animated 3D Cubes, 3D Cube horizontal, Parallax 3D Cube* 5-6 Images: Carousel, Pixel pages 7-10 Images: Carousel * check specifications or rely on the creative builder on DSP |
Custom Rich Media |
File type: Photoshop file (.psd) with all elements in the banner on separate layers
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Forced Perspective: File type: ad design in Photoshop file format (.psd) with all elements in the banner on separate layers. Product 3D model if available, and/or product print sheet in good quality image format. 3D model file format: .GLTF for web 3D format, .FBX or .OBJ, UV wrapped with provided texture image files Additionally: Brand guidelines, brand book, logos (if available) CTA button attached or guidelines given Banner flow and logic described in a few sentences All banner sizes that will be used in the campaign |
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High Impact Ads |
File type: Assets for Creative Development .psd Floating ad: 150x150 .png/.jpg/.psd Topscroll: responsive Midscroll: responsive Responsive means that the format is adjusting to the screen size it is serving. |
Dynamic Ads |
File type: Assets for Creative Development Dimensions:
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Native Ads |
File type: .png/.jpg and text Dimensions:
Additionally:
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In-Game Ads |
File type:
Dimensions:
Size: Recommended video file less than 15 MB Duration: Recommended video duration 6-15 seconds |
In-Banner Video |
File type: .mp4 Dimensions: 4:3 ratio Size: Maximum up to 5 MB
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VAST Video |
File type: .mp4 Dimensions: 16:9 ratio Size: Maximum up to 5 MB Additionally:
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Rewarded Video |
File type: .mp4 Dimensions:320x480, 480x320 Size: Maximum up to 5 MB Additionally:
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CTV Ads |
File type: .mp4, External VAST URI (without VPAID) Dimensions: 1920x1080 Size: Recommended 45 MB. Maximum 100 MB. Duration: Recommended up to 30 seconds. Maximum up to 1 minute. |
Audio Ads |
File type: MP3, WAV, WMA or OGG Bitrate: at least 128 kbps Size: max 50mb Duration: Recommended 15 to 30 seconds (limited inventory supporting up to 60 seconds) |
Facebook & Instagram ads (In-feed) |
Facebook account integration, set-up (please contact adops for more details). Steps: Business settings > Pages > Choose an exact page > Assign Partners > Business ID > Enter Business ID > Choose Publish content and view earnings insights > Next > Done |
Icon 128x128px (app/product icon) Main image 1200x627px; 600x600px (only 20% text allowed) Title (product or service) 25 symbols* Description (advertising text) 90 symbols* CTA (described call-to-action for the destination) 15 symbols* Advertiser (name of the advertiser) 25 symbols* * - including the spaces between letters |
YouTube bumper ad |
Bumper ad: video no longer than 6 sec. |
YouTube in-stream ad |
Video up to 15/20/30 sec (Recommended). |