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Footer (Sticky Ads)
A sticky ad is an ad unit which stays visible on the page while the user scrolls through the content of your page. Sticky ads are a non-intrusive format that can be very effective to increase CTR and your Active View metrics. Footer sticky ads are present at ...
How to Upload Rich Media (RM) Template Creatives
Rich media creatives is a banner type of creatives that includes advanced features like animations and other elements that encourage viewers to interact and engage with the content. This type of creatives can be created and uploaded manually using templates in...
Native Video
What is native? Native advertising involves using paid advertisements that are in line with the look, feel, and purpose of the format in which they’re served. You’ll often find these advertisements in social network feeds, or as suggested content on a website...
Interscroller Banner
Interscroller – this banner will be inserted in the content (text) and will appear in the internal pages, not the home screens. It scrolls together with the screen scrolling as the natural part of the text. Features and requirements: Mobile is highly recomme...
JavaScript Creatives (HTML5)
HTML5 - a banner type of creatives, that created using JavaScript, HTML, and CSS. They can include images, animations, videos, or any combination of these elements. The creatives can support a variety of engagements: taps, shakes, clicks, etc. HTML5 (js) crea...
Audio VAST Creative
This page explains how to upload an audio file to Eskimi DSP as an Audio VAST creative. One thing to remember: an audio creative supports only an audio track, and video can’t be used. Audio File Requirements The audio file itself usually has the following requ...
Audio VAST Remote URI
This page explains how to add an Audio VAST remote URI creative: an audio ad hosted by a third party and delivered through its VAST tag. One thing to remember: an audio creative supports only an audio track, video creatives can’t be used, and the creative shou...
Full Screen
Full-screen ads that cover the interface of their host app or site. These ads appear between content, so they place at natural transition points or breaks, such as in between activities or game levels. Their full-coverage is what differentiates them from other...
Clicks Heatmap
Clicks Heatmap - Demo Page Preview Clicks Heatmap on the Demo Page Preview can help to show actual user clicks on the creatives without click on "corners" (close X and similar) Heatmap can be activated in the Demo Page Preview by adding " ?heatmap=1 " at t...
Troubleshooting Guide for VAST Campaigns
How VAST works: We create VAST tag with one of the viewability measurement option (VPAID or OMID) and we share with a 3rd-party verification vendor (e.g. IAS or DoubleVerify), which then wraps it into VAST tag with either VPAID or OMID or both measurement opti...
How to Upload Video Ads
Log in to your DSP account, go to Creative Sets, and on the new page click "Add creative set".On the next page indicate the creative sets Title and select the format. Select the type of video (VAST + IBV, VAST, IBV).Choose file to use as creativeSelect Viewab...
Static Banners (Standard Display)
What is banner (standard display)? Display ads attract the users of a site, social network, or other digital channels to perform a particular action. They are often composed of image, textual, or video ads that stimulate the customer to click on them and reach...
Screen Takeover
Screen Takeover is an HTML ad solution that expands and takes up the full screen of user mobile. The screen takeover happens only with user initiation. User has to click the ad to initiate expansion. Example: How Screen Takeover should be executed? Screen ...
Header (Sticky Ads)
A sticky ad is an ad unit which stays visible on the page while the user scrolls through the content of your page. Sticky ads are a non-intrusive format that can be very effective to increase CTR and your Active View metrics. Header sticky ads are present at ...
Viewability Tracking for Floating Ads
Introduction Viewability ads is a solution which can bring advertisers great CTR results, and provides very high viewability percentage. In this document we will show you how to enable viewability tracking for the "Floating Ads". Requirements Requirement...
Everything You Need to Know About Sticky Ads
Sticky ads are exactly what it says on the tin: Ads that stick to user’s screen even when users scroll the page in any direction. Issue that they solve In the times of bot traffic, ad fraud, and ad block, precious few ads make their way to real people who prom...
Lead-In Banner
Leads-in-banner is a solution where leads form is embedded into the display ad which can be served both on the web and apps. Users can fill the leads form directly through the banner while their answers are collected into Eskimi database. Requirements The ...
Remote VAST URI
How to upload Video Remote VAST URI: Log in to your DSP account > go to "Creative Sets" > and click "Add creative set".Give the Creative set a name > select the Creative Format "Video" > select the video format as "Video Remote VAST URI"Paste the creative tag ...
Creative Requirements
*Please see updated Creative Requirements page here. Static Banner File type: .png, .jpg/.gif Dimensions: might differ upon the specific countryMobile - 320x480, 300x250, 300x600, 250x250, 200x200, 300x100, 468x60, 320x50, 300x50 D...
Audio Report and Tips & Tricks
This page lists tools for preparing audio creatives and explains the metrics in the audio campaign report. One thing to remember: an audio creative supports only an audio track, and video creatives can’t be used. Preparing Audio Creatives There are plenty of o...