Skip to main content
Advanced Search
Search Terms
Content Type

Exact Matches
Tag Searches
Date Options
Updated after
Updated before
Created after
Created before

Search Results

6 total results found

What is an Ad Exchange

Various Questions / Answers

Ad Exchange is digital marketplace where publishers and advertisers come together to trade digital ad inventory. The Ad Exchange is an auction mediation mechanism that does not serve either the buyer or the seller side, it is an autonomous platform that facili...

What is Real-Time Bidding (RTB)

Various Questions / Answers

RTB is a way of buying and selling ads through real-time auctions, meaning transactions are made in the time it takes to load a webpage.  RTB works like this:As a visitor enters a website, a request is sent to an ad-exchange with information on the website al...

Introduction to SSP


What is SSP? A supply-side platform (SSP) is an advertising technology platform used to coordinate and manage the supply and distribution of ad inventories. SSPs help digital media owners and publishers sell digital ads in automated auctions. The purpose of ...

JavaScript Creatives (HTML5)


HTML5 - a banner type of creatives, that created using JavaScript, HTML, and CSS. They can include images, animations, videos, or any combination of these elements. The creatives can support a variety of engagements: taps, shakes, clicks, etc. HTML5 (js) cr...

Uploading Rich Media (RM) Template Creatives - Manual

Rich Media (RM) (Rework will be needed)

Rich media creatives is a banner type of creatives that includes advanced features like animations and other elements that encourage viewers to interact and engage with the content. This type of creatives can be created and uploaded manually using templates in...

UA: How to add "View" only to Eskimi channel in Google Analytics

This article presents a step-by-step guide on how to create filter in Google Analytics and provide the view for one specific source of inventory. Please follow the steps carefully. 1. In the Admin menu of the Google Analytics account choose the corresponding ...

// BotSonic