How to start advertising with Eskimi?
1. On-boarding
To create a company/organisation profile on the Eskimi system, the info below is required:
- Company Legal Name
- Company Legal Address
- Company registration code
- Primary contact email address
- VAT ID
- Finance person name and contact details (email address, phone number)
This information is used for issuing Insertions Orders (IO) and Invoices.
2. Payment method
-
Thethe DSP account can be funded via wire transfer or card payment (VISA and MasterCard). The availability of the pre-payment option depends on the country.
- Post-payment - Thisthis option is available after signing a contract and passing a credit check. The initial post-payment credit limit is $5,000. For larger amounts, 30% - 50% of the requested budget must be prepaid.
3. Access to the account
The account on Eskimi DSP is created by the Eskimi team. You need to provide the information below:
- Company name
- Select one of the account options: []Agency or []Brand
- Company country
- Currency: []USD or []EUR (Naira available only in Nigeria)
- email address to access the account
4. Planning campaign
Eskimi DSP is ana upper top-of-funnel platform with strong focus on awareness, traffic, and engagement objectives,objectives. varietyIt offers a wide range of different creative formats and different audience targeting capabilities.options. EskimiWith is connectedconnections to the mainmajor ad exchanges, thisEskimi givesprovides wideextensive traffic and reach opportunities.
Use these questions when planning your campaign. When planning your campaign, leverage the traffic discovery tool to check inventory availability using filters such as country, app/site name, creative types, and creative sizes.
It’sIf advisableyou have any questions or need guidance, our team is available to involveprovide the Eskimi team in the campaign planning process so that to receive targeting, creatives,recommendations and data planning recommendationsassist for the most effective execution.What info do you need to provide? - Brief questions are here: Brief questions for planning your campaign
4.5. Launching campaign
Make sure that you have everything for the campaign launch:
- campaignCampaign name
- campaignCampaign objective: awareness/ traffic/ conversions
- startStart and end dates
- budgetBudget
- creativesCreatives
- landingTarget audience
- Landing page URL (or alternatively USSD code, phone number or SMS number and body text)
- 3rd Party tracers (if needed)
Creatives:6. Support
- StandardEskimi bannersknowledge orbase .gifs- manualThey’re- providedAd byOperations theteam client- inSupport thebutton requiredthrough dimensionsDSP
- andSelf sizeservice (max 150kb). More information :user What are the most popular ad banner formats? For mobile and desktop.handbook
- Native ads.Requirements for them are here: Uploading Native ads and their requirements
- 3D rotating cube adRequired 3 images of 300x250 dimensions.It may take 1 working day for development.
- Scratch to reveal adRequired: 2 images in 2 dimensions: 300x250 and 320x480; one - front-image and the other - back-image.It may take 1-2 working days for development.
Campaign type:
- Click-to-ussdUSSD code (e.g.*999*1#).
- Click-to-SMSInternational phone number of short code (e.g.+123456789).SMS text (e.g. start now).
- Click-to-callInternational phone number of short code (e.g.+123456789).