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This page explains how to upload an audio file to Eskimi DSP as an Audio VAST creative. One thing to remember: an audio creative supports only an audio track, and video can’t be used. Audio File Requirements The audio file itself usually has the following requ...

This page explains how to add an Audio VAST remote URI creative: an audio ad hosted by a third party and delivered through its VAST tag. One thing to remember: an audio creative supports only an audio track, video creatives can’t be used, and the creative shou...

Introduction Eskimi DSP offers advertisers a range of powerful tools to effectively reach their target audience. One such crucial capability is location targeting. This article serves as a comprehensive guide, outlining how location targeting functions within...

The Table displays Ad Exchange Policies regarding grey area business. For example; Alcohol, Betting, Tobacco and others. However, before checking Ad Exchange Policies, it is mandatory to first check Country Laws. Though not Every Ad Exchange specifically prov...

Traffic discovery is a tool, which allows checking the possible inventory based on various filters, such as: Countries Types (Apps/Sites) Platforms (Website, Android, iOS, etc.) Packages App/Site Name Placement Positions Placement Interstitial Creati...

In short, AdBlock has very little effect on Eskimi DSP campaigns. Most ad blockers stop the ad request before it reaches us, so in most cases no bid is placed and no money is spent on users with an ad blocker. How does AdBlock work?  Almost every AdBlock is ...

What is Behavioral Targeting? Behavioral Targeting (User Interest Audience) allows advertisers to reach users based on their interests and engagement with specific content categories such as sports, entertainment, finance, and more. Eskimi DSP collects data ...

The purpose of optimisation is to improve how well your campaign achieves its objectives. It involves modifying your advertising strategies in accordance with the data you collect. Eskimi DSP supports multiple optimisation techniques, which can be used to make...

We’re making an important update to the way accounts work in Eskimi DSP. Previously, a single account could serve both as a User and as an Advertiser. Moving forward, we are separating these roles to improve clarity, control, and security within the platform. ...

Short answers to the questions people ask most about the Eskimi DSP API. For the full picture, start with API Overview. 1. Getting Started 1.1 What can I do with the API? Manage campaigns, creatives, audiences, packages and brand safety sets, start or stop del...

The Eskimi DSP API lets advertisers and agencies do through code what they do in the DSP: create and manage campaigns, creatives, audiences and packages, optimise delivery, and pull reports. It is for teams that want to automate their work or connect the DSP t...

Full-screen ads that cover the interface of their host app or site. These ads appear between content, so they place at natural transition points or breaks, such as in between activities or game levels. Their full-coverage is what differentiates them from other...

Brand safety refers to the measures taken to ensure that a brand's advertising will not appear alongside content that could harm the brand's reputation or be offensive to its target audience. This can include content that is violent, hateful, sexually explicit...

How to Pay You can pay Eskimi by: Bank transfer to our Lithuanian, Nigerian or Singaporean bank account Credit card PayPal Mobile wallet, such as M-Cash, M-Pesa, Tigo, MTN or Vodafone (availability varies by country) When to Pay By default, Eskimi DSP paymen...

Guidance for gambling advertising Gambling advertising is subject to strict and varying regulations across different countries. What is allowed in one region may be completely prohibited in another. Regulatory landscapes shift frequently, and even small viola...

Clicks Heatmap - Demo Page Preview Clicks Heatmap on the Demo Page Preview can help to show actual user clicks on the creatives without click on "corners" (close X and similar) Heatmap can be activated in the Demo Page Preview by adding " ?heatmap=1 " at t...

General information about IAS Display Integral Ad Science (IAS) is the global market leader in digital ad verification, offering technologies that drive high-quality advertising media. IAS helps digital advertisers make great impressions, ensuring ads are see...

These guidelines apply to every creative on the platform that contains third-party code: JavaScript and HTML tags, HTML5 creatives that load external resources, VAST and VPAID tags, and third-party impression and click trackers. They keep users, publishers an...

How VAST works: We create VAST tag with one of the viewability measurement option (VPAID or OMID) and we share with a 3rd-party verification vendor (e.g. IAS or DoubleVerify), which then wraps it into VAST tag with either VPAID or OMID or both measurement opti...

Log in to your DSP account, go to Creative Sets, and on the new page click "Add creative set".On the next page indicate the creative sets Title and select the format. Select the type of video  (VAST + IBV, VAST, IBV).Choose file to use as creativeSelect Viewab...