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Eskimi DSP supports advertising for restricted product categories, including alcohol, betting, tobacco, pharmaceuticals, weed/CBD, and political advertising. However, if you wish to advertise products in any of these categories, prior approval from our legal ...

What is White-label (WL)? The "White-Label (WL)" solution enables agencies, ad networks, and businesses to offer "Eskimi DSP" under their own brand. This allows you to provide a fully customized programmatic advertising platform to your clients while preservi...

Formulas used in AdTech VTR = (Total completed views / Total measured impressions) x 100 CTR = (Number of Clicks / Number of Impressions) x 100 CVR = (Number of Conversions / Number of Clicks) x 100 CPC = (Total Ad Spend / Number of Clicks) CPM = (Total...

Introduction In the ever-evolving world of digital advertising, precision targeting is key to maximizing campaign effectiveness. Eskimi DSP continues to enhance its platform with powerful features, and one of the most useful tools available is Packages. What...

Contents: ➣ Intro➣ Programmatic Ad Specs for Pinterest➣ Specifications➣ Available Geolocations / Countries➣ Ad Visuals / Examples➣ Avails / Supply Pinterest Native Ads Native ads are designed to blend naturally with the platform’s content, creating an org...

The common practice for AM/BDM is to reach out to AdOps first. Please contact the Tech Support Specialist directly only in exceptional cases. Templates Templates are mandatory, they reduce back and forth communication, ensures faster issue resolution time. ...

Subject Technical Issue - [Write the title] Content Accounts: (Account names where the issue was found) Campaign Ids: (Campaign Ids that are facing the issue) Steps to reproduce: (Steps that need to be taken to reproduce the issue - If it is not possi...

It's important for Self-Served Clients to request for campaign approval via DSP/Dashboard. The process is the most efficient and recommended way to go live with Campaigns. Submitting campaign approval requests via DSP/Dashboard ensures a faster approval proce...

Eskimi is fully committed to complying with all applicable laws and regulations related to sanctioned countries within the European Union (EU) and other jurisdictions where we operate. As a global company, we strictly adhere to all legal requirements and offic...

Main Principles for Gambling Ads: If a campaign is approved for a specific country, it cannot be executed in other countries without separate approval. The landing page must include responsible gambling information (e.g., details about gambling addiction o...

Tobacco Most countries worldwide have implemented bans on tobacco advertising, significantly influenced by the World Health Organization (WHO) Framework Convention on Tobacco Control (FCTC), adopted in 2003. This treaty plays a vital role in global tobacco co...

Technical Requirements: Data Format Accepted formats for product data JSON XML API Endpoint API Integration API Access: Provide the endpoints URL(s) for product data. Authentication Details: Include API keys, tokens, or other authentication...

Behavioral Targeting (User Interest Audience) allows advertisers to reach users based on their interests and engagement with specific content categories such as sports, entertainment, finance, and more. Eskimi DSP collects data from IAB-classified websites an...