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Audio report and tips&tricks
One thing to remember - Audio creative supports only audio track and video creatives can't be used. But - there are plenty of online tools where we can upload and extract audio from the video creative. i.e.: - https://www.freeconvert.com/convert/video-to-mp3...
Budget & Pacing
Budgets are specified at the campaign level under the Launch Date & Budget section. When setting the budget, users can choose if they want to set a total or a daily budget for their campaign, define the daily pacing method, and understand how the budget will b...
Troubleshooting guide for Eskimi Tracking / Conversion pixels
How to check for Audience Tracking and/or Conversion pixels on the page Before proceeding, it's crucial to understand the client's setup regarding Eskimi pixel implementation: Location of Main Audience Tracking Pixel: Determine whether the main Audienc...
IAS: Campaign Tracking & Process Overview
Overview Integral Ad Science (IAS) is an American technology company that provides solutions for the verification of digital advertising. This article provides an overview on workflow and the roles of both agencies and the Eskimi platform in the provision and...
How to top up wallet by card
To initiate the campaigns, it is necessary to have funds in the wallet. Top up of the wallet can be done by Adyen or PayPal (depending on the region). How to do it? 1. You can locate the account wallet in the Budget section, located in the top right corne...
IAS: Video and Display Trackers & Glossary
Trackers for Video: IAS Solution Explanation Requirements Measure Viewability Measure Invisible URLs Measure Impressions Measure Brand Safety Multimedia Tag Monitoring (Wrapped Video) Video tracking tag that will work across desktop, CTV, m...
Doubleclick creatives
Most of the times doubleclick ad creatives are without click_url placeholder, example: <SCRIPT language='JavaScript1.1' SRC="https://ad.doubleclick.net/ddm/adj/N424802.280377IRCTC/B32309828.400403988; abr=!ie;sz=300x250;ord=[timestamp];dc_lat=;dc_rdid=;ta...
Ad-server: What is it and for who?
Advertisers and partners often need to test ad creatives across other platforms than EskimiDSP. The ability to export creatives as JavaScript (JS) script tags can significantly enhance this process by providing a standardized method for embedding and deploying...