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Leads-in-banner is a solution where leads form is embedded into the display ad which can be served both on the web and apps. Users can fill the leads form directly through the banner while their answers are collected into Eskimi database. Requirements The ...

What is rewarded video? It is an option to watch a video in order to receive a reward from the publisher (i.e. wifi access, additional lives in a game, etc.). The majority of the time rewarded videos appear as interstitial in apps. The user still has the powe...

What is Loopme? Loopme is one of our exchanges that was integrated. It is an app exchange which provides both display and video traffic. LoopMe was founded in 2012 with the mission to create better consumer experiences through innovation, powered by data, in...

Admix is in-gaming advertising exchange. They place display ads in game environment. Making them non-intrusive.  Top Apps Karate King Fighting Games: Super Kung Fu Fight MR RACER : Car Racing Game 2020 Rodeo Stampede: Sky Zo...

List of Eskimi Macros: Macro Description Example {eucid} End user click ID eyJkZXZpY2VUeXBlSWQiOjIsInNlZ21lbnRJZCI {dmp_id} DMP user ID 613f8f74-75dd-4abc-a2ea-808c6234c58c {device_id} Device/user identifier from exchange (i.e. gai...

In addition to a regular Floating Ad we can also launch floating video button ads. Floating video ad is the same as our regular Floating Ad exception is that in addition we track video metrics, which are shown in the campaign. For the Floating video Ad we have...

Screen Takeover is an HTML ad solution that expands and takes up the full screen of user mobile. The screen takeover happens only with user initiation. User has to click the ad to initiate expansion.  How Screen Takeover should be executed? Screen Takeover...

SpotX is a global video ad serving platform. It provides digital media owners with software that allows them to monetize their content with video advertising across desktop, mobile and connected devices (CTV). So SpotX is 100% video exchange.  SpotX consists ...

Update, October 2026: Chrome did not remove third-party cookies. In April 2025 Google decided to keep them on by default, managed through Chrome's existing settings, and in October 2025 it began retiring most Privacy Sandbox APIs, including Topics and Protecte...

On 2021 Apple released iOS 14.5, its big new software update for iPhones. It adds a lot of new features, but the one that’s been grabbing headlines is its new privacy change, which gives users more transparency and control over apps that want to track them for...

What are third-party cookies? Websites use cookies to remember a user’s action so they aren’t asked to perform a task again and again. As a result, they help provide a better, more personalized user experience. Third-party cookies are cookies that are stored...

At Eskimi the key element is to provide clients privacy safe solutions. This is why Eskimi can provide clients to use their hashed first party data which provides privacy that clients are looking for.  Hashed first-party data Eskimi supports only sha256 hashi...

Telco taxonomy provides information about the amount of data Eskimi DMP has under different segments. It indicates the amount that can be exported based on client needs.  Market Challenges Telco taxonomy is a great product for clients who are looking for a...

The ad exchanges and SSPs Eskimi DSP buys from today, with the creative formats each one accepts. The list is rebuilt from delivery data: an exchange is listed when it delivered impressions in the last 7 days (checked 2 to 8 November 2026).Directly ConnectedEx...

Click code is an advanced tracking method.  This is a server-side tracking method that does not require any client cookie information. It works by passing back a eucid (end user click ID) value which is added to your landing page URL whenever the user clicks...

*Please see updated Creative Requirements page here. Static Banner File type: .png, .jpg/.gif  Dimensions: might differ upon the specific countryMobile -  320x480, 300x250, 300x600, 250x250, 200x200, 300x100, 468x60, 320x50, 300x50 D...

Brand safety update:Exclude ’Strict’ and ‘suspicious’ was merged into 'Exclude'. You only have ‘exclude’ or ‘include’ in Brand safety now.Here’s how include/exclude works now. Will add to manual a bit later - please ask questions if any and will adjust accordi...

This page shows how to start using the Eskimi DSP API: create an API client, get an access token and make your first call. For what the API can do, see API Overview. Create an API Client In the DSP, click the three-dot icon in the top right corner. Click API ...

All the video placement types we can see in VAST video bid requests are in the table below. ValuePlacement typeWhat it means1In-StreamPlays before, during or after the video content the viewer chose to watch (pre-roll, mid-roll, post-roll).2In-BannerPlays ins...

Adjust support team recommended to include macros with both click and impression tracker for accurate data collection and minimizing data discrepancy between Adjust and Eskimi Dashboard. Here are our macros they suggested to add:GPS - {gps_latitude} {gps_long...