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VAST Video Wrapping, Upload & Execution

Introduction Wrapping a VAST (Video Ad Serving Template) URI into a 3rd party VPAID (Video Playe...

Looker Studio integration (external)

Introduction: Eskimi has an option for basic integration with Google Looker Studio, but it is ve...

VAST wrapping into VPAID/OMID trackers

Wrapping VAST video into VPAID or OMID tracker can sound complicated. However, it is easier than ...

Gemius creative tag

How to change "Gemius" creatives click_url macro   If the client sends Gemius creatives, we nee...

Eskimi DSP Anti-fraud Settings

As an Eskimi DSP user, it's crucial to harness the power of anti-fraud settings to ensure the eff...

Screen Takeover

Screen Takeover is an HTML ad solution that expands and takes up the full screen of user mobile. ...

Eskimi Pixel Implementation via GTM

Integrating tracking pixels into your digital marketing campaigns is crucial for effective measur...

Eskimi and GDPR

  GPDR requires companies to have applicable legal basis for:1. Any kind of user data used2. All...

Introduction to Programmatic

Meet Stanley, a middle-aged man in Nigeria. The first thing he does every morning - he opens Punc...

Redmob Data Legality, Validity & Security

DMP Redmob DMP Redmob Data Management Platform is an in-house DMP which doesn't use any third p...

Viewability tracking for Floating Ads

Introduction Viewability ads is a solution which can bring advertisers great CTR results, and p...

Filtered Impressions

The Filtered Impressions widget is a helpful tool that shows the percentage of impressions that w...

Creative Requirements

Static Banner File type: .png, .jpg/.gif  Dimensions: might differ upon the speci...

Creating 3D Banners: A Comprehensive Guide

In the realm of digital advertising, capturing the audience's attention is a paramount goal. One ...

Introduction To Lumen

In the fast-paced world of digital advertising, understanding and measuring user attention is cru...

Attention Glossory

Impressions - Count of impressions detected by LAMP tag. Measured Impressions - Count of impress...

How to enable Brand Safety on a campaign level

Brand safety refers to the measures taken to ensure that a brand's advertising will not appear al...

How to enable Contextual Targeting on a campaign level

Contextual targeting matches a brand's ad to the content that the user is consuming, ensuring bra...

Pre-payment through payment link

Pre-payment method "Create a payment link" Client budget is where account money is transferred w...

Client wallet management

What is it? The client budget is where account money is transferred and campaigns are using it ...