Recently Updated Pages
Adform creative tag implementation (updated)
The following article presents the approach how adform tags should be implemented in Eskimi DSP. ...
How to enable Contextual Targeting on a campaign level
Contextual targeting matches a brand's ad to the content that the user is consuming, ensuring bra...
Contextual keywords targeting
Contextual targeting is a placements targeting type when system is buying placements for campaign...
Ad server campaign landing page and tracking
You can use Eskimi DSP Ad Server to host and serve banners for campaigns you run in third-party D...
How to export tags for ad delivery on 3rd party platforms?
The Eskimi Ad Server currently supports only banner ads for external serving and tracking. To del...
Dynamic Creatives - API
Technical Requirements: Data Format Accepted formats for product data JSON XML CSV API En...
Traffic Junky
Introduction:Traffic Junky is an ad network that specializes in adult content. It's integrated to...
Looker Studio integration (external)
Introduction: Eskimi offers a basic integration option with Google Looker Studio, enabling the t...
Formulas & Terminology
Formulas used in AdTech VTR = (Total completed views / Total measured impressions) x 100 CTR ...
Targeting options
Targeting options Behavioral targeting options are classified according to factors such as d...
SSP Video
What is Eskimi SSP video? Eskimi SSP is a video advertising and monetization solution that bridg...
Filtered Impressions
The Filtered Impressions widget is a helpful tool that shows the percentage of impressions that w...
Telco Taxonomy Usage Guidelines
Telco taxonomy provides information about the amount of data Eskimi DMP has under different segme...
SIM amount targeting
What is SIM amount targeting? SIM amount targeting, which can be found under Advanced telecom ta...
Operator churn targeting
What is operator churn targeting? Operator churn targeting, which can be found under Advanced te...
Bounce Rate Optimization Via Eskimi DSP
When you’re advertising online, one of the key factors for successful ads is the quality of your ...
Eskimi optimisation possibilities
The purpose of optimisation is to improve how well your campaign achieves its objectives. It invo...
How to check that Eskimi Pixel is Implemented: Monitoring extension for Google Chrome
You can find the extension in the attached files to that article (top left corner) CHECK THIS VI...
Conversion tracking
Conversion tracking is a tool that shows you what happens after a customer clicks on your adverti...
Eskimi Tracking Pixel - Introduction & Implementation
Integrating tracking pixels into your digital marketing campaigns is crucial for effective measur...