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Maximising users who engaged with your advertising

Introduction Retargeting plays a pivotal role in the success of full-funnel advertising. Eskimi ...

Blended in-game ads

What is blended in-game? In-game advertising refers to advertising in the computer, video, or mo...

Banners/IBV/Rich Media & IAS measurement

General information about IAS Display Integral Ad Science (IAS) is the global market leader in d...

Automated IAS pixel

Eskimi is a close partner with IAS. This is why Eskimi moves forward to add ability to add IAS CM...

VAST video & IAS measurement

What is IAS pixel for VAST video? Eskimi supports IAS third party pixels via the piggy back meth...

SSP Publisher Onboarding Guide

Introduction Welcome to the SSP Publisher Onboarding Guide. This guide will provide you with com...

VAST Video Wrapping, Upload & Execution

Introduction Wrapping a VAST (Video Ad Serving Template) URI into a 3rd party VPAID (Video Playe...

A Comprehensive Guide to VPAID - web publishers

Introduction In the dynamic world of online advertising, there are various technologies and stan...

A Comprehensive Guide to OMID - app publishers

Introduction In the dynamic world of online advertising, there are various technologies and stan...

Rich Media & MOAT measurement (external)

Maximizing media spends and ensuring ads are displayed in a fraud-free, brand-safe environment is...

What cookies are used in Eskimi

Cookie category Cookie name Cookie purpose Cookie expiry Functional #....

Brief questions for planning your campaign

Here's the checklist for planning and executing your successful Eskimi programmatic campaign.  T...

Suppliers List (Ad Exchanges)

Smaato Doubleclick Magnite Eskimi Facebook Ads Google AdWords OpenX InMobi _AdPartner Vi...

GA4: How to create UTMs

Last Update 14/12/2022 Add parameters to URLs to identify the campaigns that refer traffic.By ca...

Multiple campaign optimisation

In the campaign optimisation page now we have ability to optimise multiple campaigns at a time. T...

Eskimi Macros

Macro Description Example {eucid} End user click ID eyJkZXZpY2VUeXBlSWQiOjIsInNlZ21lbnRJZCI ...

Client auto-invoicing profiles

Introduction Eskimi DSP introduces automated invoicing process for our clients. This system will...

GA4: Add, edit, and delete Analytics users and user groups

Last update: 16/3/2023 GA4: Add, edit, and delete Analytics users and user groups You can add u...

Packages - Introduction and Creation

Introduction Packages is a feature that is a part of the Eskimi DSP platform. This allows you to...

SSP Video

What is Eskimi SSP video? Eskimi SSP is a video advertising and monetization solution that bridg...