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IAS: Campaign Tracking & Process Overview
Overview Integral Ad Science (IAS) is an American technology company that provides solutions for...
Exploring Banner/IBV/Native Integrations within 3rd Party Verification Platforms
Introduction In the dynamic landscape of digital advertising, where capturing and retaining user...
Maximising users who engaged with your advertising
Introduction Retargeting plays a pivotal role in the success of full-funnel advertising. Eskimi ...
1st Party Data Audience
What is 1rd Party Data Audience? First-party data is the information you collect directly from y...
Retargeting Site First Party Audience
First-party data is defined as data that was collected directly about your audience. In most case...
Retargeting Geolocation Audience
What is geolocation? Geolocation is the process of determining a user's or computing device's ge...
Different Level Retargeting
Retargeting reminds your website visitors of your products and services. Eskimi DSP allows differ...
Packages - Introduction and Creation
Introduction Packages is a feature that is a part of the Eskimi DSP platform. This allows you to...
How to check that Eskimi Pixel is Implemented: Monitoring extension for Google Chrome
You can find extension in the attached files to that article (top left corner) CHECK THIS VIDEO ...
Troubleshooting guide for Eskimi Tracking / Conversion pixels
How to check for Audience Tracking and/or Conversion pixels on the page Before proceeding, i...
Conversion tracking
Conversion tracking is a tool that shows you what happens after a customer clicks on your adverti...
Eskimi Tracking Pixel - Introduction & Implementation
Integrating tracking pixels into your digital marketing campaigns is crucial for effective measur...
Footfall
You may think that driving people to your website is the only use for online advertising – but di...
Report overview and how to download it?
The report is a technical document, that details the diverse data collected during the campaign r...
Bounce Rate Optimization Via Eskimi DSP
When you’re advertising online, one of the key factors for successful ads is the quality of your ...
Dashboard overview page
"Eskimi DSP" dashboard is an at-a-glance view of all your campaigns and their main KPI's in the s...
Operator churn targeting
What is operator churn targeting? Operator churn targeting which can be found under Advanced tel...
SIM amount targeting
What is SIM amount targeting? SIM amount targeting which can be found under Advanced telecom tar...
Telco dashboard based on device IDs
Telcodash is an analytical tool that is based on impressions and DMP profiles. There are two kind...
Telco Taxonomy Usage Guidalines
Telco taxonomy provides information about the amount of data Eskimi DMP has under different segme...