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IAS: Video and Display Trackers & Glossary
Trackers for Video: IAS Solution Explanation Requirements Measure Viewability Measure ...
IAS: Campaign Tracking & Process Overview
Overview Integral Ad Science (IAS) is an American technology company that provides solutions for...
Exploring Banner/IBV/Native Integrations within 3rd Party Verification Platforms
Introduction In the dynamic landscape of digital advertising, where capturing and retaining user...
Maximising users who engaged with your advertising
Introduction Retargeting plays a pivotal role in the success of full-funnel advertising. Eskimi ...
1st Party Data Audience
What is 1rd Party Data Audience? First-party data is the information you collect directly from y...
Retargeting Site First Party Audience
First-party data is defined as data that was collected directly about your audience. In most case...
Retargeting Geolocation Audience
What is geolocation? Geolocation is the process of determining a user's or computing device's ge...
Different Level Retargeting
Retargeting reminds your website visitors of your products and services. Eskimi DSP allows differ...
Packages - Introduction and Creation
Introduction Packages is a feature that is a part of the Eskimi DSP platform. This allows you to...
How to check that Eskimi Pixel is Implemented: Monitoring extension for Google Chrome
You can find extension in the attached files to that article (top left corner) CHECK THIS VIDEO ...
Troubleshooting guide for Eskimi Tracking / Conversion pixels
How to check for Audience Tracking and/or Conversion pixels on the page Before proceeding, i...
Eskimi Pixel Implementation via GTM
Integrating tracking pixels into your digital marketing campaigns is crucial for effective measur...
Conversion tracking
Conversion tracking is a tool that shows you what happens after a customer clicks on your adverti...
Eskimi Tracking Pixel - Introduction & Implementation
Integrating tracking pixels into your digital marketing campaigns is crucial for effective measur...
Filtered Impressions
The Filtered Impressions widget is a helpful tool that shows the percentage of impressions that w...
Looker Studio integration (external)
Introduction: Eskimi has an option for basic integration with Google Looker Studio, but it is ve...
Reporting filters - what and how to check?
Customise your report based on the available filters. You can generate one report for all you...
Engaged sessions
Click to engaged session tracking is a helpful tool for optimising the sessions, session rate (SR...
Footfall
You may think that driving people to your website is the only use for online advertising – but di...
Report overview and how to download it?
The report is a technical document, that details the diverse data collected during the campaign r...