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Telco Taxonomy Usage Guidelines

Telcodash

Telco taxonomy provides information about the amount of data Eskimi DMP has under different segme...

Updated 2 weeks ago by Prodip

Pinterest Native Ads

Native

Contents: ➣ Intro➣ Programmatic Ad Specs for Pinterest➣ Specifications➣ Available Geolocations /...

Updated 2 weeks ago by Prodip

Eskimi Pixel Implementation via GTM

Eskimi pixels Eskimi Pixel implementation via Google ...

Integrating tracking pixels into your digital marketing campaigns is crucial for effective measur...

Updated 2 weeks ago by Arvydas

Formulas & Terminology

Terminology Overview

Formulas used in AdTech VTR = (Total completed views / Total measured impressions) x 100 CTR ...

Updated 2 weeks ago by Arvydas

Budget & Pacing

Budgets are specified at the campaign level under the Launch Date & Budget section. When setting ...

Updated 2 weeks ago by Arvydas

In-game ads

Blended in-game campaign

What is in-game? In-game advertising refers to advertising in the computer, video, or mobile gam...

Updated 2 weeks ago by Arvydas

Creative Requirements

General Information

Static Banner File type: .png, .jpg/.gif  Dimensions: might differ upon...

Updated 2 weeks ago by Viktorija

Packages - Introduction and Benefits

Packages

Introduction In the ever-evolving world of digital advertising, precision targeting is key to ma...

Updated 3 weeks ago by Malika Kazhibekova

Targeting options

Targeting

Targeting options Behavioral targeting options are classified according to factors such as d...

Updated 3 weeks ago by Justina

Placement packages

Packages

You can choose between placement packages and app/site packages.How it works Tools -> packages -...

Uploading Creatives

General Information

There are 3 types of ads that you can launch on your own using Eskimi DSP self-service: Standa...

Updated 3 weeks ago by Arvydas

Rewarded Video

Rewarded video campaign

What is rewarded video? A rewarded video is an option to watch a video in order to receive a rew...

Updated 3 weeks ago by Arvydas

How to check that Eskimi Pixel is Implemented: Monitoring extension for Google Chrome

Eskimi pixels Troubleshooting

You can find extension in the attached files to that article (top left corner) CHECK THIS VIDEO ...

Updated 3 weeks ago by Arvydas

Footfall

Reporting

You may think that driving people to your website is the only use for online advertising – but di...

s2s (Server to Server) Tracking

Eskimi pixels S2S Tracking (Server to Server)

Click code is an advanced tracking method.  This is a server-side tracking method that does not ...

Eskimi Macros

Terminology Overview

List of Eskimi Macros'es: Macro Description Example {eucid} End user click ID eyJ...

Updated 1 month ago by Arūnas Butėnas

Preview page

General Information

What is a preview page? An ad preview page is a powerful tool that allows advertisers and ad ope...

Updated 1 month ago by Arūnas Butėnas

Traffic Junky

Supported Ad Exchanges (Suppliers) Ad Exchanges / Suppliers

Introduction:Traffic Junky is an ad network that specializes in adult content. It's integrated to...

Updated 1 month ago by Alina

Limitations and recommendations

Start Advertising Campaign Planning

Eskimi DSP supports advertising for restricted product categories, including alcohol, betting, to...

Updated 2 months ago by Justina

Brief questions for planning your campaign

Start Advertising Campaign Planning

Checklist for Planning and Executing a Successful Eskimi Programmatic Campaign Target Audience...

Updated 2 months ago by Justina
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