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How to check that Eskimi Pixel is Implemented: Monitoring extension for Google Chrome
You can find the extension in the attached files to that article (top left corner) CHECK THIS VI...
Conversion tracking
Conversion tracking is a tool that shows you what happens after a customer clicks on your adverti...
Eskimi Tracking Pixel - Introduction & Implementation
Integrating tracking pixels into your digital marketing campaigns is crucial for effective measur...
White-label (WL)
What is White-label (WL)? The "White-Label (WL)" solution enables agencies, ad networks, and bus...
White-label Requirements
Here are the requirements for a white-label solution: 1) Domain/subdomain with a CNAME record po...
Packages Creation
Creating a Package on Eskimi DSP: A Step-by-Step Guide Eskimi DSP’s Packages feature allows adve...
Packages - Introduction and Benefits
Introduction In the ever-evolving world of digital advertising, precision targeting is key to ma...
Retargeting Apps/Sites Visitors Audience
Creating an App & Site Audience allows to retarget users who have visited specific Apps&Sites a...
Behavior Targeting (User Interest Audience)
What is Behavioral Targeting? Behavioral Targeting (User Interest Audience) allows advertisers t...
Retargeting Geolocation Audience
What is geolocation? Geolocation is the process of determining a user's or computing device's ge...
Retargeting Site First Party Audience
First-party data is defined as data that was collected directly about your audience. In most case...
Introduction to Successful Performance Campaigns (Redundant information. Please remove)
It is hard to deny that performance campaigns are difficult to carry out, but they are the endpoi...
Introduction to Programmatic
Meet Stanley, a middle-aged man in Nigeria. The first thing he does every morning - he opens Punc...
Introduction to Eskimi DSP (Merged with another article. Please remove)
Eskimi DSP is a demand-side platform that allows advertisers to buy inventory through ad exchan...
Digital Advertising Metrics (Merged with another article. Please remove)
How to enable Brand Safety on a campaign level
Brand safety refers to the measures taken to ensure that a brand's advertising will not appear al...
Campaign optimisation using app/site
Steps how to do it: Press the three dots on the campaign you want to optimize. Select Targeti...
Campaign Approval Request for Self-Served Clients
It's important for Self-Served Clients to request for campaign approval via DSP/Dashboard. The pr...
How to set up a campaign on Eskimi?
Campaign requirements Target Audience. Define your target audience based on interests and demo...
IAS: Campaign Tracking & Process Overview
Overview Integral Ad Science (IAS) is an American technology company that provides solutions for...