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Looker Studio Integration

Reporting

Introduction: Eskimi offers a basic integration option with Google Looker Studio, enabling the t...

Updated 1 day ago by Roberta Karpoviciute

Expectation vs. Reality: Clicks vs. Sessions

Reporting

How often do you receive the question from the client: “Why Session volumes on 3rd party platform...

Updated 1 day ago by Roberta Karpoviciute

Eskimi Optimisation Possibilities

Reporting

The purpose of optimisation is to improve how well your campaign achieves its objectives. It invo...

Updated 1 day ago by Roberta Karpoviciute

Engaged Sessions

Reporting

Click to engaged session tracking is a helpful tool for optimising the sessions, session rate (SR...

Updated 1 day ago by Roberta Karpoviciute

Dashboard Overview Page

Reporting

The Eskimi DSP Dashboard is a centralized view where advertisers can monitor and analyze their ca...

Updated 1 day ago by Roberta Karpoviciute

Campaign Blocking Reasons

Reporting

Use this guide to understand each blocking reason, identify whether action is required, and deter...

Updated 1 day ago by Roberta Karpoviciute

Bounce Rate Optimisation via Eskimi DSP

Reporting

When you’re advertising online, one of the key factors for successful ads is the quality of your ...

Updated 1 day ago by Roberta Karpoviciute

Placement Packages

Packages

You can choose between placement packages and app/site packages.How it works Tools -> packages -...

Updated 1 day ago by Roberta Karpoviciute

How to Create Packages

Packages

Creating a Package on Eskimi DSP: A Step-by-Step Guide Eskimi DSP’s Packages feature allows adve...

Updated 1 day ago by Roberta Karpoviciute

How to Set Up a Campaign on Eskimi

Start Advertising Campaign Launching

Campaign requirements Target Audience. Define your target audience based on interests and demo...

Updated 1 day ago by Roberta Karpoviciute

Packages: Introduction and Benefits

Packages

Introduction In the ever-evolving world of digital advertising, precision targeting is key to ma...

Updated 1 day ago by Roberta Karpoviciute

How to Set Up a Click-to-Action Landing Page

Landing Page & Click-to-Action

As you know on Eskimi DSP you can set up Click to Action campaigns - landing pages. The campaign ...

Updated 1 day ago by Roberta Karpoviciute

S2S (Server-to-Server) Tracking

Eskimi Pixels S2S Tracking (Server to Server)

Click code is an advanced tracking method.  This is a server-side tracking method that does not ...

Updated 1 day ago by Roberta Karpoviciute

Troubleshooting Eskimi Tracking & Conversion Pixels

Eskimi Pixels Troubleshooting

How to check for Audience Tracking and/or Conversion pixels on the page Before proceeding, it's...

Updated 1 day ago by Roberta Karpoviciute

How to Check Eskimi Pixel Implementation in Chrome

Eskimi Pixels Troubleshooting

You can find the extension in the attached files to that article (top left corner) CHECK THIS VI...

Updated 1 day ago by Roberta Karpoviciute

Eskimi Tracking Pixel: Introduction & Implementation

Eskimi Pixels Eskimi Audience / Tracking Pixel

Integrating tracking pixels into your digital marketing campaigns is crucial for effective measur...

Updated 1 day ago by Roberta Karpoviciute

Conversion Tracking

Eskimi Pixels Eskimi Conversion Pixel

Conversion tracking is a tool that shows you what happens after a customer clicks on your adverti...

Updated 1 day ago by Roberta Karpoviciute

How to Enable Contextual Targeting on a Campaign Level

Contextual Targeting

Contextual targeting matches a brand's ad to the content that the user is consuming, ensuring bra...

Updated 1 day ago by Roberta Karpoviciute

How to Enable Brand Safety on a Campaign Level

Brand Safety

Brand safety refers to the measures taken to ensure that a brand's advertising will not appear al...

Updated 1 day ago by Roberta Karpoviciute

Brand Safety Update

Brand Safety

Brand safety update:Exclude ’Strict’ and ‘suspicious’ was merged into 'Exclude'. You only have ‘e...

Updated 1 day ago by Roberta Karpoviciute