Recently Updated Pages
UID 2.0 integration
UID 2.0 Integration: A User Manual for Programmatic DSP UID 2.0, also known as the Universal ID ...
Client side - Facebook page integration
Eskimi DSP is a single view platform that gives the possibility to track performance not only of ...
Preview page
Introduction Welcome to the world of hassle-free advertising! In this article, we explore an inv...
Eskimi optimisation possibilities
The purpose of optimisation is to improve how well your campaign achieves its objectives. It invo...
Placement packages
You can choose between placement packages and app/site packages.How it works Tools -> packages -...
Unlocking the Power of Interest Audience Targeting: An In-Depth Look
Introduction In the ever-evolving world of digital advertising, advertisers are constantly seeki...
Location targeting
Introduction Eskimi DSP offers advertisers a range of powerful tools to effectively reach their ...
CTV campaigns
What is CTV? Connected TV (CTV) is a technology that supports addressable TV advertising capabil...
Language targeting
Introduction Eskimi DSP's language targeting feature enables precise audience reach based on pre...
Maximising users who engaged with your advertising
Introduction Retargeting plays a pivotal role in the success of full-funnel advertising. Eskimi ...
A Comprehensive Guide to VPAID - web publishers
Introduction In the dynamic world of online advertising, there are various technologies and stan...
What cookies are used in Eskimi
Cookie category Cookie name Cookie purpose Cookie expiry Functional #....
GA4: How to create UTMs
Last Update 14/12/2022 Add parameters to URLs to identify the campaigns that refer traffic.By ca...
Multiple campaign optimisation
In the campaign optimisation page now we have ability to optimise multiple campaigns at a time. T...
GA4: Add, edit, and delete Analytics users and user groups
Last update: 16/3/2023 GA4: Add, edit, and delete Analytics users and user groups You can add u...
Packages - Introduction and Creation
Introduction Packages is a feature that is a part of the Eskimi DSP platform. This allows you to...
VAST Video
What is VAST video? VAST (Video Ad Serving Template) - is a video ad that is served in a video p...
Practical Cases
User's consent and legitimate interest are important criteria when it comes to retargeting, perso...
Hashed Mobile Advertising ID Targeting
At Eskimi the key element is to provide clients privacy safe solutions. This is why Eskimi can pr...
GA4: Setup Check List
Last update: January 2023This checklist can used while setting up GA4, or during executing audits...